Jell-O can’t seem to stop slippery sales slide – Columbus Dispatch

Jell-O can’t seem to stop slippery sales slide
Columbus Dispatch
After years of marketing sugar-free Jell-O to dieters, for instance, Kraft last year launched an ad campaign that switched back to playing up the family angle. In one TV spot called “Comb Over,” a man with the title hairdo tells his son how Jell-O

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